kmart-landing

K-Mart Presents Hart of Dixie Countdown to Christmas

Sponsored Video Page

The CW and Kmart partnered to create a behind the scenes video series that centered upon traditions/events/holiday themes in Bluebell, counting down to Christmas, and created an entertaining experience for Hart of Dixie fans while promoting Kmart’s Holiday initiatives.  Each piece featured a combination of show footage, b-roll and cast interviews tied to the episode in which they premiered.

kmart-enter

Sweepstakes Page

 

kmart-holiday-carrds

Christmas E-Cards Page